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Milan Design Week, previously known as Salone del Mobile, has been the leading global event in design since its inception in 1961. Over the years, it has grown into a massive exhibition that now includes both the Salone del Mobile and Fuorisalone exhibitions across Milan. The event is spread across 210,000 square meters and showcases over 2,300 companies. It is a hub for designers, architects, and industry professionals who are looking for the latest trends and innovations in the world of design.

KHAMSA has curated a list of five things to watch out for during Milan Design Week.

١. Alula’s Unique Aesthetic

As one of the top 5 must-see attractions at Milan Design Week 2024, immerse yourself in AlUla’s unique aesthetic. Design Space AlUla is presenting an extraordinary exhibition at the Mediateca Santa Teresa in Milan from April 14 to 21. This captivating showcase features recent design initiatives inspired by AlUla’s rich materiality, offering a glimpse into the innovative works of leading artists and designers.

Madrasaat Addeera Editions will showcase remarkable creations like “The Magical Pillars” by Dr. Zahrah Alghamdi, paying homage to Al Gharameel’s natural biodiversity. You can also explore “AlWaha,” a stunning tribute to Al Khous craftsmanship by Cristian Mohaded, and “Duna,” a versatile seating system mirroring AlUla’s enchanting desert, brought to life by TAKK, Finally, “Alwadiya” The Living Pots by the Spanish design studio TECHNOCrafts is a self-sustaining system replicating the natural cycles of AlUla’s lush oasis.

The exhibition space itself reflects AlUla’s captivating narrative, inviting visitors to embark on a journey through the city’s creative evolution. Designed by CLOUD & Studio Sabine Marcelis, it tells the story of AlUla’s design journey and offers a truly unforgettable experience.

٢. Design Synergy: Bottega Veneta and Cassina’s ‘On the Rocks’ Exhibit

Bottega Veneta, renowned for its exceptional leather craftsmanship, has partnered with Cassina and the Fondation Le Corbusier to present a stunning installation at the Palazzo San Fedele. The exhibit showcases the seamless integration of Bottega Veneta’s artisanal tradition with the timeless designs of Le Corbusier. At the centre of the exhibit are the iconic LC14 Tabouret Cabanon stools, decorated with Bottega Veneta’s signature leatherwork, offering a fresh interpretation of classic design.

Be one of the first to witness the unveiling of a new limited-edition stool, showcasing Bottega Veneta’s expertise in leather craftsmanship. This collaboration represents a harmonious dialogue between heritage design and contemporary innovation, set within the magnificent ambiance of the Palazzo San Fedele.  Experience the pinnacle of design synergy at the ‘On the Rocks’ installation, open for exploration from April 16th to 20th.

٣. Making Sense of Colour: Google’s Exploration of Hue

Source: Google

Explore the world of colour with Google’s groundbreaking exhibition, “Making Sense of Colour,” during Milan Design Week 2024. Join us on an immersive journey at Garage 21, Via Archimede 26, from April 16th to 21st.

Curated by Ivy Ross, Google’s VP of Hardware Design, alongside the Chromasonic arts + research lab, this exhibition delves deep into the essence of colour perception and its profound impact on Google’s latest hardware designs. From the ethereal to the tangible, witness the transformative power of colour as it shapes our daily experiences. Gain insights into how colour influences our perceptions and emotions, and explore its pivotal role in Google’s innovative creations.

Don’t miss the opportunity to experience “Making Sense of Colour” from 10:00 to 17:30 throughout Milan Design Week 2024.

٤. Being Home: Prada Frames Symposium 2024

Source: Prada

Prada Frames Symposium 2024 returns with its third edition, curated by Formafantasma, during Milan Design Week 2024. Titled “Being Home,” this year’s symposium explores the intricate bond between design and our environment, reimagining the concept of home as more than just comfort, but as a vital context for addressing modern challenges. The home is no longer merely a source of comfort; it acts as a shelter and an infrastructure of services. This constantly evolving, dynamic space is where the socio-economic norms that underpin communities have historically taken shape.

This will be held from April 14-16 at the Bagatti Valsecchi Museum, adorned with fifteenth and sixteenth-century treasures. Witness a captivating dialogue featuring esteemed figures like Paola Antonelli, Brigitte Baptiste, Kate Crawford, Jack Halberstam, and more.

Registrations start on April 9 for this enriching event, where you can engage with the luminaries shaping the discourse of Milan Design Week.

٥. Versace Home 2024: “If These Walls Could Talk”

Source: Versace

Versace is set to open its original Milan home and design Atelier, Palazzo Versace, Via Gesù 12, during the Salone del Mobile, Milan Design Week in 2024.

The event will showcase the latest Versace Home collection and an immersive audio experience titled “Versace Home: If These Walls Could Talk”. Guests will be invited to hear the iconic stories of Versace’s Palazzo in Milan via an audio experience that takes place as they walk through its rooms, where the new Versace Home collection is on display. This new chapter in Versace’s lifestyle design centres on iconic codes of the House, including the Medusa ’95, Barocco, and Greca, which are incorporated into a comprehensive offering of furniture pieces. The Neoclassical Palazzo is located in the Quadrilatero della Moda, the city’s fashion district, and has been a home to both the House of Versace and the Versace family itself since 1982.

The immersive audio experience will be available from April 17 to 21 for Salone del Mobile, and pre-registration is required through Versace’s website from April 10.

Leen is a writer, designer and creative director, holding a fashion design degree from ESMOD. She is currently pursuing an MBA in fashion management, specializing in luxury, in Paris. Living in various Western and Eastern locales, Leen writes on fashion, culture, and lifestyle at KHAMSA as she interns in the editorial department.
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