Make the world a better place, one TikTok at a time.

In a world where social media often gets a bad reputation, it’s refreshing to see platforms like TikTok stepping up to make a real difference. Recently, TikTok announced its collaboration with prominent NGOs across Saudi Arabia, the United Arab Emirates, and Egypt under the hashtag #TikTokForGood. This initiative aims to support the noble goals of these organizations through tangible actions and community engagement.

Picture this: You’re scrolling through your TikTok feed, watching funny cat videos and dance challenges when suddenly, you come across a video highlighting the impactful work of Saudi Food Bank Eta’am, Emirates Red Crescent, or Egypt Food Bank. Intrigued, you click on the #TikTokForGood hashtag and find yourself in a world of inspiring content and opportunities to give back.


Instead of using therapy words that can create confusion and harm, @theshaniproject shares what to do instead #LearnOnTikTok #TikTokForGood #TherapyTikTok #MentalHealthAwareness

♬ original sound – TikTok for Good

The #TikTokForGood hub serves as a central platform for users to explore compelling videos created by partner NGOs. It’s not just about raising awareness; it’s about educating audiences on how they can actively engage with these organizations and make a meaningful difference in their communities.

From informative resources on donation etiquette to heartwarming stories of individuals benefiting from these initiatives, the #TikTokForGood hub makes the search for giving back both easy and enjoyable. It’s like having a virtual guide to philanthropy right at your fingertips. But the impact doesn’t stop there. TikTok has embedded a donation link directly within the platform, allowing users to make direct contributions to partner organizations and support their initiatives with just a few clicks. It’s technology and generosity coming together in perfect harmony.


Totally needed this reminder from @Logina Salah that self-confidence is not something we are given–it’s built 💪 #LearnOnTikTok #TikTokForGood #vitiligo #skincare #beautytok

♬ original sound – TikTok for Good

And just in time for Ramadan, TikTok has launched the Ramadan Search Hub, a dedicated space where users can discover Ramadan-related content and explore opportunities to support charitable initiatives. Curated content from partner NGOs fills the hub, alongside a prominently displayed donation link, making it effortless for users to contribute to causes aligned with the spirit of giving during this holy month.

With TikTok’s #TikTokForGood initiative, giving back is truly just a search away. By providing a dedicated space on the platform for users to engage with impactful CSR initiatives, TikTok is empowering individuals to make a difference in their communities and beyond. So, the next time you find yourself scrolling through TikTok, take a moment to explore the #TikTokForGood hub. You never know—you might just discover a cause that touches your heart and inspires you to be the change you wish to see in the world.

For more information and to get involved, visit the #TikTokForGood Hub on TikTok.

Leen is a writer, designer and creative director, holding a fashion design degree from ESMOD. She is currently pursuing an MBA in fashion management, specializing in luxury, in Paris. Living in various Western and Eastern locales, Leen writes on fashion, culture, and lifestyle at KHAMSA as she interns in the editorial department.