Celebrating craftsmanship and luxury in Dakar, CHANEL Métiers D’Arts is making History.
On December 6th, the French House showed its very first runway show in Dakar, the Senegalese capital. Famous for its creativity and its vibrant colors, the largest city of Senegal was the perfect destination for CHANEL to host its first-ever show in Subsaharan Africa.
Once a year, the French Maison presents Métiers d’Art, which translates to “Masters of Art,” and which celebrates exceptional craftsmanship through the works of creatives, artisans, shoemakers, and much more. The collection is usually shown in December and year after year travels the world from Rome to Salzburg, passing by Dallas and Shanghai.
Weaving oh so perfectly art, culture, and fashion in Dakar this season, CHANEL marked a big milestone for the luxury industry.
Showing in Africa also eventually signifies exploring local savoir-faire, working with regional codes, colors, and textures, and translating history and culture through the collection’s styles. Evidently, this season, the collection had African-inspired touches – with striking color patterns, graceful beading, and tailored silhouettes.
Putting together a stunning play of aesthetic, modernity, and balance through both the collection and the setting, CHANEL made History with its recent show.