The Egyptian actor will represent Dior Fashion and Perfumes in the Middle East

Dior has appointed Ahmed Malek as their maiden brand ambassador on Men’s Fashion & Fragrance in the Middle East. The 27-year-old movie star will partner with the fashion giant to represent some of their premium offerings.

Malek will serve as the face of some of Dior’s most emblematic fragrances. The Cairo-born actor, who is currently making waves as a figure of contemporary cinema, will embody the spirit and singularity that is synonymous with the brand. Already a fashion icon in the film industry, their association is a big step for Middle Eastern ambassadors.

The Egyptian will serve as the representative of Dior’s timeless and modern signature, which is reinvented every year by Kim Jones, the artistic director of the house’s men’s collections. As such, Malek will help highlight their constantly updated style to fashion enthusiasts, showcasing the brand’s creativity and vision for their products.