Louis Vuitton

The House chose Shanghai as the backdrop for their show.

Louis Vuitton presented their Prefall 2024 Collection in Shanghai through a new Voyager show, spearheaded by Nicolas Ghesquière. Through the exploration, it highlights the very best of a decade of creative pursuits.

Source: Louis Vuitton

The imprints of designs from the past played their part, highlighting Louis Vuitton’s roots and the various pillars that have shaped their fashionable ventures. The show featured an abundance of colour and joyfulness, a nod to the incredibly diverse style vitality of China. For this collection, the House collaborated with Sun Yitian, the young artist who creates beautiful contrasted silhouettes. The union of opposites is the driving force behind this entire collection.

The Pre-Fall 2024 collection is also enhanced by the accessories, which narrate the story of the illustrious trunk-maker in their own way. It consists of the Petite Malle, the Twist, the OnTheGo, the Diane, the Loop, the Side Trunk, the Atlantis, the Noé, the Cannes, and the Camera Box. The Slim Trunk takes its place among the legendary Louis Vuitton bags, serving as the latest product of a rich and ever-growing lineage.

Louis Vuitton presented the Prefall 2024 collection at the Long Museum, founded by husband-and-wife collectors Mr. Liu Yiqian and Ms. Wang Wei, and named for its elongated funnel shape. It is the largest private museum in China and proudly houses the nation’s richest collection of traditional, modern and contemporary Chinese art. It is also home to Chinese revolutionary art and contemporary works from Asia, Europe and the United States.

Pranav is a writer and editor who always strives to weave stories and narratives with his words. He has written for multiple publications across a wide variety of beats. A keen opinion enthusiast, Pranav pursues the art of writing balanced pieces that explore every available POV before making his conclusion. In his free time, Pranav rages at his favourite sports teams and practices impressions.
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