Prepare for a shopping festival in the capital.

Abu Dhabi Retail is all set to launch the citywide Layali Ramadan 2024 campaign across the Emirate from March 8 to April 14. The campaign will bring over ten immersive experiences that will take place for the first time in the region, along with exclusive capsule collections, limited-edition pieces and retail offers throughout the Holy Month of Ramadan.

Source: Abu Dhabi Retail

This Layali Ramadan, shoppers will get to experience an array of unique brand moments and collaborations. Indeed, fan-favourite brands will arrive and get together to create unique and engaging moments that blend tradition with innovation. From Valentino’s culinary experience in collaboration with Michelin-starred Emirati fusion restaurant, Erth, to L’Occitane’s Village at Chapter by Ribbonaira and Benefit Cosmetics’ exciting workshops at Ritual Café, there will be a showcase of the combination of the power of global and home-grown brands.  

Shoppers can also eagerly look forward to the likes of Jimmy Choo, MAC Cosmetics and Michael Kors’ limited-edition Ramadan capsule collections. With more than 3,500 stores across 27 malls participating in the upcoming edition of Layali Ramadan, this will be a true festival for both shopping enthusiasts and casual shoppers.  

With the expansive Layali Ramadan 2024 programming, Abu Dhabi Retail continues to make waves within the industry on a global scale, through exciting experiences in partnership with regional and international brands, further solidifying the emirate’s position as a premier shopping destination. 

Due to the Layali Ramadan campaign taking place across the entirety of Abu Dhabi, shoppers can also enjoy unique experiences at their favourite malls. The premier mall in Abu Dhabi, Marina Mall, is hosting “Hekayat Al Marina” storytelling sessions, traditional games and entertainment, to create a memorable Ramadan experience for all. It will also offer a traditional souq for a month, which will exhibit cultural and traditional products. You can also head to Yas Mall to take part in the Fawazeer competitions, which offer the chance to win big prizes during the first two weeks of Ramada.

Visit here for more information on the upcoming Abu Dhabi Layali Ramadan 2024 programming and highlights.