The news from the region you shouldn’t miss.
١. Arte Museum Dubai debuts immersive exhibition with Musée d’Orsay masterpieces
Arte Museum Dubai has teamed up with Paris’s famous Musée d’Orsay to launch a new immersive exhibition that brings 19th-century artworks to life in a five-sensory experience. Open since April 17 at Dubai Mall, the showcase reimagines over 100 masterpieces by artists like Monet and Van Gogh using digital visuals, music, scents, and storytelling. Highlights include large-scale displays of Water Lilies and Starry Night, with each piece paired with thoughtful descriptions. The exhibition also tells the story of the Musée d’Orsay’s transformation from a train station into a world-class museum. Developed with input from the museum’s curator, the project blends art, history, and technology while maintaining the integrity of the original works. Originally launched in South Korea, this Dubai edition marks a key step in Arte Museum’s global growth. Visitors can explore the exhibit daily from 10 a.m. to 10 p.m., with the Arte Shop open later into the night.
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٢. Louis Vuitton unveils cruise-inspired pre-fall 2025 Men’s Collection by Pharrell Williams
Pharrell Williams, Louis Vuitton’s Men’s Creative Director, unveils the Pre-Fall 2025 Men’s Collection, inspired by a journey from Paris to Miami. The campaign, shot by Rosie Marks and directed by Gregoire Dyer, follows a modern traveller who blends classic style with relaxed vacation wear. The collection is split into two chapters: a refined cruise wardrobe with tailored pieces and nautical prints, and a relaxed arrival wardrobe featuring beach-ready looks in pastel tones and soft fabrics. Bags are designed with cruise-liner and hotel vibes in mind, including aged leather trims, raffia details, and playful shapes like dolphin and pool ring bags. Accessories reflect sailing culture with sailor-inspired jewellery and sunglasses, while shoes include loafers, mules, sandals, and even hotel-style slippers. Altogether, the collection brings a fresh take on travel, leisure, and luxury, blending traditional craftsmanship with modern ease.
٣. DIESEL surprises Cairo with ambassador Marwan Pablo’s pop-up concert
DIESEL pulled off a bold surprise at Cairo Festival City Mall Amphitheatre on April 26, 2025, with a secret performance by Egyptian rap star Marwan Pablo. In the days leading up to the event, a red shipping container appeared as part of a mysterious pop-up, featuring a 72-hour countdown. Teasers across social media hinted at Pablo’s involvement, including videos of him entering the container and cryptic sound clips. When the clock hit zero, the artist emerged from the container wearing DIESEL’s Spring/Summer 2025 devoré denim look and performed fan favourites like “Ghaba,” “Karma,” and “Sindbad.” The event marked the reopening of DIESEL’s renovated store at the mall and captured the brand’s edgy spirit of surprise and self-expression.
٤. Jimmy Choo unveils summer 2025 collection with star-studded beachfront celebration at gitano Dubai
Jimmy Choo celebrated the launch of its Summer 2025 collection with a stylish event at Gitano Dubai, turning the beachfront venue into a boho-inspired setting. Held at the new J1 strip, the night brought together well-known creatives and influencers from the region, including Yusra Mardini, Ola Farahat, and Lana Albeik. Guests enjoyed music sets by Sarah Hardan, a live performance by Haitian-French singer Naïka, and a high-energy DJ set from South Africa’s Desiree. With dreamy décor, candlelight, and a custom zodiac-inspired herbal bar, the evening reflected the brand’s blend of fashion, music, and craftsmanship.
٥. MARLI New York opens elegant flagship boutique in Riyadh’s Solitaire Mall
MARLI New York has just opened its newest and most impressive boutique yet in Riyadh’s Solitaire Mall, marking a big step in the brand’s global growth. The stylish store features a sleek marble and metal design, with four beautifully designed rooms. Visitors are welcomed by bold blue walls and marble touches before walking through brass archways into a second space with golden mirrors and a barrel-vaulted ceiling. The boutique highlights MARLI’s latest collections—like Tip-Top, LIFE, and Cleo—through high-tech displays. Private rooms offer exclusive shopping for VIP clients, and the entire space is designed to spotlight MARLI’s jewellery in a clean, elegant setting. Founder Maral Artinian says the new Riyadh location reflects the city’s confident and forward-thinking spirit, blending New York creativity with Saudi Arabia’s modern energy.
٦. Tiffany & Co. dives into the deep with “Sea of Wonder” high jewellery collection
Tiffany & Co. has officially unveiled its Blue Book 2025 high jewellery collection, Sea of Wonder, a tribute to the mystery and movement of the ocean. Designed by Nathalie Verdeille, the brand’s Chief Artistic Officer of Jewellery and High Jewellery, the new collection draws inspiration from the sea’s diverse lifeforms and shimmering light. From wave-like necklaces to sea turtle pendants, each piece blends technical artistry with natural motifs, reimagined through the lens of iconic designer Jean Schlumberger. Key highlights include emerald-accented pieces, sculptural starfish designs with Mozambican rubies, and a transformable turtle brooch. The collection will make its debut at an exclusive event in New York on April 25, continuing the House’s legacy of innovation and fine craftsmanship.
٧. VOX Cinemas launches luxury IMAX experience at Mall of the Emirates in collaboration with France’s Ōma Cinema
VOX Cinemas has unveiled the world’s most advanced IMAX experience at Mall of the Emirates in Dubai, featuring luxurious pod seating designed by France’s Ōma Cinema®. This new theatre includes seven exclusive pods that offer reclining seats, pillows, blankets, and full waiter service—part of VOX’s signature THEATRE experience now available in an IMAX setting for the first time. Equipped with 4K Laser Projection and next-generation IMAX sound, the auditorium delivers sharper visuals and immersive audio, enhanced frame-by-frame with IMAX’s DMR® technology. The launch is part of VOX’s larger transformation project, which has already introduced upgraded Premier and THEATRE experiences, with further renovations planned for its KIDS cinema and social areas.
٨. UAE’s CNTXT AI launches Munsit, the Arab world’s most advanced speech-to-text model
Munsit, a new Arabic speech-to-text AI model developed by UAE-based CNTXT AI, is setting a new global standard in language technology. Built entirely in the UAE and powered by NVIDIA infrastructure, Munsit supports Modern Standard Arabic and over 25 dialects, including Gulf, Egyptian, and Levantine. What makes it stand out is its training on 30,000 hours of real Arabic audio, allowing it to handle various accents, voices, and environments with high accuracy. Already outperforming major global players like OpenAI, Meta, and Microsoft in Arabic speech recognition, Munsit is being used across industries—from generating subtitles for media to transcribing government meetings and customer calls. CNTXT AI calls it just the beginning of a larger Arabic voice tech journey, showing that innovation from the Arab world can compete—and lead—globally.
٩. Dubai launches first floating yoga & pilates experience at world’s highest outdoor infinity pool
Dubai is introducing its first-ever floating yoga and Pilates sessions at ZETA Seventy Seven, at Address Hotels+Resorts, home to the world’s highest outdoor infinity pool. Starting April 2025, the classes will take place twice a month in the morning, offering a mix of fitness and mindfulness guided by Super SUP Fit’s expert trainers. Participants will stretch and balance on floating boards during 40–50 minute sessions, followed by exclusive pool access from 10am to 12pm.
١.. Sabrina Carpenter shines in Versace’s 2025 La Vacanza Campaign
Pop star Sabrina Carpenter is the face of Versace’s 2025 La Vacanza campaign, marking her second collaboration with the luxury fashion house. Photographed by Carlijn Jacobs, the campaign features Carpenter in glamorous poolside settings, showcasing the collection’s blend of resort wear and evening fashion. The visuals highlight Versace’s signature Tag bags in new metallic gold and turquoise designs. Carpenter expressed that wearing Versace makes her feel empowered and free, aligning with the collection’s theme of confident self-expression. This partnership coincides with her musical success, including her album “Short N’ Sweet” and upcoming performances at BST Hyde Park in London this July.
